TLDR

  • Today's HDR Update for 16 Feb, 2024
  • 1) Google On 404 Errors And Search Console Validation Fix
  • 2) Google Will Clarify Use Of AI To Generate Content For SEO Purposes
  • 3) New Search experiences in EEA: Rich results, aggregator units, and refinement chips

Google is taking significant strides in enhancing its search experience and addressing website errors. In response to the prevalence of 404 errors, Google is offering guidance on rectifying these issues through Search Console Validation Fixes. Additionally, Google aims to provide clarity on the ethical use of AI for content creation in the realm of SEO. Furthermore, users in the European Economic Area (EEA) can expect enriched search experiences, including the introduction of rich results, aggregator units, and refinement chips. These initiatives underscore Google's commitment to improving search quality, user satisfaction, and webmaster guidance.

Google On 404 Errors And Search Console Validation Fix

John Mueller answers questions about validating fixes for 404 errors and whether it's worth fixing external 404 links. John Mueller from Google provided an intriguing response to a query regarding what occurs in the Search Console when the "validate a fix" link is clicked and the 404 status is still present. John Mueller clarified the situation about the "validate a fix" feature.

Source Url: https://www.searchenginejournal.com/google-on-404-errors-and-search-console-validation-fix/508310

Google Will Clarify Use Of AI To Generate Content For SEO Purposes

Last week, Google's Search Liaison said that the search engine giant will provide more details on what constitutes appropriate and inappropriate usage of AI to produce content for search engine optimisation. Simply put, Google has already stated that you cannot create content using AI or any other method to manipulate its ranking in search results.

Source Url: https://www.seroundtable.com/google-ai-generate-content-for-seo-purposes-36869.html

New Search experiences in EEA: Rich results, aggregator units, and refinement chips

In light of our most recent update regarding our readiness for the Digital Markets Act (DMA), we are providing more information about the new search results that publishers in countries that are part of the European Economic Area (EEA) might anticipate, as well as how they can indicate their interest in these experiences.

Users in EEA countries may notice more visual and entity-focused results when they search for queries like "hotels near me" thanks to these enhanced experiences. These encounters seek to:

  • Present users with rich and relevant information for their searches
  • Improve the visibility of ecosystem participants (aggregators, suppliers, and businesses) on the search results page

Source Url: https://developers.google.com/search/blog/2024/02/search-experiences-in-eea

That's all folks for the day from the Hocalwire Team. We will get back with more updates tomorrow!!

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