Twitter launches Location Spotlight for all professional accounts

All Professional Accounts on Twitter are now receiving the new Location Spotlight feature.

Every day, professionals - whether they are creators, nonprofits, developers, small business owners, or big brands - come to Twitter to drive results that can help their businesses grow.

For the past year, Twitter working on a set of foundational, free-to-use products to provide this community with the tools they need to customize and strengthen their business presence, as well as showcase their products directly to customers on Twitter.

As Twitter expands the Location Spotlight, also giving it a boost that can help professionals move their customers closer to a purchase. This spotlight now allows professionals to add a map of their business location using the Google Maps Platform. Customers can then use the map to get directions to their destination.

Location Spotlight: What is it?

Businesses that take advantage of this feature are able to include a variety of contact and geographical details at the top of their Twitter profiles. Additionally, Twitter has integrated Google Maps to display a map of the company's location, which customers can click to get driving instructions.

How it operates. Select Edit Profile > Edit Professional Profile > Edit in the Profile Spotlight.

Then, you may include some or all of the following:

• Website URL.
• Address (your street address, city, state, and ZIP code)
• Hours
• Email
• Phone
• Display map (toggle)

While you're there, you can also choose a choice that enables customers to look through your store or sign up for your newsletter. These choices are not brand-new; Professional Accounts has offered them since last year.

We can also choose a choice that enables customers to look through your store or sign up for your newsletter. These choices are not brand-new; Professional Accounts has offered them since last year.

The microblogging service made the announcement on Twitter that Location Spotlight for Twitter Business accounts is now available to users all over the world. The launch of this functionality in the US, UK, Canada, and Australia had been announced by the firm in June. With the help of Location Spotlight, company profiles on Twitter may easily display their location, business hours, and contact details. Twitter claims that this will make it convenient for potential customers to contact businesses by phone, text, email, and Twitter Direct Message.

New features that are most likely to be added to the microblogging platform have also been highlighted by Twitter. The Professional Home feature, a centralized hub of resources within Twitter for professionals, will be introduced, according to the firm. The Professional Home will allow users to monitor their performance and learn about available products. In the upcoming weeks, the feature will be available to users everywhere.

According to Twitter, anyone with a professional account can add the Location Spotlight as of right now. Earlier called the About Module. The original name of Location Spotlight was the About Module.

Businesses with active Twitter accounts now have a compelling motive to create a Professional Account. With your geographical information displayed at the top of your Twitter profile page, the new Profile Spotlight should make it easier for potential consumers to make purchases. This implies that you can increase website clicks or actual foot traffic to your location, which may result in sales and income. With Hocalwire's social media auto-posting feature, any news items and articles that match the specified rule will automatically post on the selected social media sites. Hocalwire CMS includes fantastic automation features that help traffic from various sources focus on your website. You may drastically increase your traffic with the aid of Google Analytics and potential choices with Hocalwire. To learn more about Hocalwire CMS's limitless potential, schedule a demo.